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For Rylie Parker, I wanted to create a brand that pushes boundaries and commands attention. Inspired by bold tattoos, unapologetic red lipstick, and the fearless energy of rebellion, this brand was built to embody her tagline, “become f**ing iconic.” It’s edgy, confident, and designed to make people uncomfortable in all the right ways. Every element, from the bold color palette to the in your face messaging, was crafted to reflect her mission as a confidence coach, empowering people to step into their power and own their space, no apologies needed.
Your audience is tired of fluff (so am I, you must be too). We’ll create a brand that cuts through the noise and leaves an impression that sticks. The kind of brand that feels like sitting under a starry sky, or that deep exhale when you know you’ve found exactly what you’re looking for.
meet the iced coffee fueled cringy millennial who wonders why is she anxious
We’re like a mullet. business in the front, party in the back.
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Your brand shouldn’t feel like a placeholder. With strategic branding that actually makes people care and a personalized brand that fits like it was made for you (because it was), you’ll finally have a brand that works harder than you do.
Brand strategy? Sure. Mild roasts? Probably. The occasional existential crisis? Absolutely. My Tuesday emails are like a branding intervention wrapped in memes and iced coffee-fueled wisdom. Subscribe now, regret nothing.
