You want to be an obsession, not a forgotten footnote.
moose anchors
brand identity services for cringy millennials
You want a brand that screams "I'm here, I'm a total badass, and you NEED to work with me." Let's ditch the basic copy paste cookie cutter crap and build something that makes your ideal clients lose. their. minds. Think less "professional," more "this brand gets me, and I'm already throwing money at it." Your competition won't know what hit 'em.
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You've poured your heart into your business, built something amazing, and know you could be crushing it. But your brand identity isn't hitting that same level. It's a mid at best. It feels generic, maybe a little uninspired, and definitely not making a statement. You're tired of fading into the background, tired of clients treating you like just another option. You want a brand experience that leaves people obsessed, desperate to work with you. Let's ditch those "who is she?" vibes and make you the freakin' it factor in your industry. If you're ready to turn that vision into a highly attractive, client-obsessed reality, then YES, you're in the right place.
When your brand is forgettable, so are you. And that's costing you clients. Let's fix that sh*t.
This brand of yours ain't gonna cut it, sis. Your brand is giving off Walmart vibes, and you deserve Target energy.
Want clients to see your brand and instantly think "I NEED to work with her"?
You might be feeling these brand struggles:
Constantly feeling lost and overwhelmed
You're obsessed with the idea of crafting a highly attractive brand but your DIY attempts at building a solid brand strategy are leaving you frustrated and lost. You're juggling a million ideas, overwhelmed by crafting a clear message and voice that resonates with your ideal client.
Watching your ideal clients walk right past you to someone else
Every time a dream client scrolls past your brand, it's like a punch in the gut. You're pouring your heart and soul into your business, creating incredible content, but your brand isn't speaking to them. They don't see the magic you offer, and it feels like you're screaming into the void.
Basic AF brand
Your brand is about as exciting as a week old bagel. You know you've got something incredible to offer, but your visuals, your message, they're just...meh. Forgettable and lost in a crowd of businesses that all look and sound the same.
"Our branding is so good, it's kinda dangerous (for your competition)."
Forget those basic branding gurus with their tired tactics. You want a brand that screams YOU. The quirky, the bold, the damn brilliant. Working with me is like having a personal brand hype woman. We'll ditch the generic templates and infuse your brand with the kind of magnetic energy that has clients practically tripping over themselves to get on your calendar. Get ready to stand out, get noticed, and make your competition cry with envy.
All you need is to
create a
brand strategy that screams you.
Forget the cookie-cutter crap. You're a total original, shouldn't your brand be too? You need a brand the kind that makes your people think "I NEED to work with this person!"
brand reputation
Our Brand Reputation Bootcamp is your ticket to main character energy. We'll ditch the tired AF strategies and transform your brand into the one everyone's obsessed with. Think less "meh" and more "holy sh*t, I NEED this brand in my life." Imagine those dream clients practically throwing cash at you, and your competition crying into their sad, generic lattes. This is where you become the damn legend in your industry.
/brænd/ /ˌREP.JƏˈTEꞮ.ƩƏN/
Let me introduce you to
(jasmine's version)
breakdown:
Discovery & Understanding
This is where we do a deep dive into your biz – the good, the bad, and the kinda weird (we all have it). We'll figure out who your dream customer is, size up the competition, and get crystal clear on your goals. Let's get real.
Phase one
Strategic Development & Innovation
Time to unleash your brand's personality and find what makes you freakin' awesome. We'll brainstorm fresh AF ideas, craft a voice that demands attention, and map out how you'll connect with your people. Consider your game changed.
Phase two
Refinement & Implementation
This is where we turn that genius strategy into a killer brand story and put your messaging on point. It's about polishing your brand, creating guidelines, and giving you the roadmap to crush it. Get ready to launch.
Phase three
"Side effects of working with us include extreme confidence, a waiting list full of ideal clients, and the ability to make your competition cry with a single Instagram post."
The results
Your brand goes from invisible to unforgettable. Get noticed, get clients.
Become the brand your dream clients obsess over. Hello, booked-out calendar!
Ditch the self-doubt, own your awesomeness. Command those higher prices!
Leave your competition in the dust. Watch them scramble to copy your vibe.
Get excited about your business again. Your brand finally matches your ambition!
We uncovering the vibes that make your brand lit AF. We're gonna unleash the authentic, magnetic core of your brand, the stuff that makes YOU stand out in a sea of boring sameness. Think "damn, that's kinda iconic" and "where has this brand BEEN all my life?"
how it works
exposing your inner badass
01
Working on your brand personality and identity. We'll dig into what makes you tick, your core values, and the unique way you connect with your audience. This is where we unearth your secret sauce, the stuff that makes your ideal clients say "OMG, this is EXACTLY what I've been looking for!"
strategize like a boss
02
We'll translate your unique strategy into killer messaging that cuts through the noise and grabs your ideal client's attention in a heartbeat. Basically, we'll turn your brand into a magnet that attracts your dream clients and makes them say "This is my jam."
patching up holes and refining
03
Mckenzie
Working with Jasmine has been transformational for my business! The messaging work she did for me ended up being the perfect reflection of my business in all the ways that I didn't know how to express myself.
Heather
Jasmine is SO wonderful — you'll feel like you have an instant friend.She listens deeply, you'll feel supported through the entire process, you'll feel like she (genuinely) loves you and your brand immediately, and she has an incredible sense for what your brand wants to evolve into.
Ilaria
I loved working with Jasmine! She created the most amazing branding aligned with my personality and my vision for my business. The way she "translated" my idea and captured the vibe and energy of my business is incredible!
"The prompts, questions and reflections were soooo helpful in getting some clarity for myself — the whole process helped me zero in on more of Who I Am, what I stand for, and what this business and brand is all about. And the training you shared was SO eye opening — there were some things I'd never thought of; things I'd never even heard of (even in my time in the branding industry!)."
Imagine yourself a year from now, with a brand that makes you proud, excited, and attracts clients like crazy.
Let's make it your reality, starting today.
"This is the exact thing you need to take your business to the next level."
Here's the deal: If you're tired of feeling like your brand is, well, just kinda "meh," and you're ready to attract clients who are obsessed with what you do, then hell yeah this is for you. We're all about ditching the generic templates and creating a brand that's as unique and badass as you are.
- Mckenzie
"Is this brand strategy thing actually for me? Ugh, Idk, is getting dream clients your jam?"
Maybe you're feeling overwhelmed by all the branding stuff out there. Or maybe you're wondering if this whole "brand strategy" thing is just a bunch of hyped-up nonsense.
"This was SO eye opening, there were some things I'd never thought of; things I'd never even heard of (even in my time in the branding industry!)."
When I'm not helping fellow cringy millennials level up their brands, you can probably find me binge-watching The Office or Gilmore girls (depending on the time of the year), or attempting to keep my houseplants alive (don't @ me). Let's be real, building a business is hard. But your brand shouldn't be. If you're ready to ditch the generic and create something that makes clients lose their damn minds, let's chat.
Brand strategist, iced coffee addict, and your new hype woman
Behind the brand
Oh, hi!
I'm Jasmine!
a brand strategist fueled by coffee and a deep hatred for bland-ass brands.
I know because I've been there. Those sleepless nights staring at the ceiling wondering if this whole thing would ever work out? Check. Dealing with imposter syndrome and feeling like my brand wasn't good enough? Yep, been there too. But here's what I discovered: once I got a handle on my brand strategy, things finally clicked. Dream clients started appearing, my confidence skyrocketed, and my business transformed from nothing into a thriving well oiled machine. Now, I'm here to share those hard-won lessons.
building a successful brand is freaking hard
I've been in your shoes
I remember that all too well. That sinking feeling that despite your hard work, no one seemed to notice or care about your brand. But here's the thing: it's not about working HARDER, it's about working SMARTER. Once I learned how to use brand strategy to connect with my audience on a deeper level, my business exploded. Now, I want to help you do the same.
I used to spend hours on content just to hear crickets
I get your daily struggle
Clients Ghosting You? Been There.
Brand Feels Blah?
Been There.
Visibility Struggle? Been There.
Overwhelm Got You Down? Been There.
ALL YOU NEED IS A KILLER BRAND TO GET THAT booked out
CALENDAR
Imagine waking up to notifications that aren't just spam emails, but dream clients clamoring to work with you. Picture a schedule so booked out, you have to turn people away (or raise your rates!). That's the power of a magnetic brand. But every day you delay taking action, those dream clients are slipping through your fingers. The longer you wait to level up your brand, the more money and opportunities you're leaving on the table.
You're ready to commit to building the damn brand you deserve and:
Stop hiding behind a forgettable brand
Stop waiting for permission
Attracting dream clients, no more chasing
Embrace your inner badass
Investing in building a magnetic brand
Taking control of your brand
this is for you if...
this is not for you if...
you're tired of blending in
you're committed to growth
you want to attract high-paying clients
you're looking for a quick fix
you're not an action taker
you're resistant to change
This Year, You're Committing to Booked & Busy
this year is your main character era
the right plan for you
One payment
Payment plan
best value!
3 MONTH SUPPORT
VOXER SUPPORT
personal BRANDING HUB ON MILANOTE
MAYBE NONE, MAYBE ONE, MAYBE 5
3 month support
voxer support
personal BRANDING HUB ON MILANOTE
MAYBE NONE, MAYBE ONE, MAYBE 5
Okay, so it's NOT just a fancy logo or picking colors. Think of it as your brand's North Star, the who, what, why, and how you stand out from the crowd. It's your roadmap to attracting those dream clients and making serious bank while doing what you love.
What exactly is brand strategy?
Imagine trying to find the hottest brunch spot without GPS. That's like running a business without a brand strategy. It'll get you there eventually, maybe, but it won't be pretty. A killer strategy = clients buzzing about you, major brand recognition, and a biz that feels like YOU.
Why is brand strategy important for my business?
Heck yeah! Being small doesn't mean you can't play with the big dogs. A strong brand is how you level up, stand out in that crowded online marketplace, and become the go-to for your niche. Basically, it's your secret weapon.
I'm a small business, do I really need a brand strategy?
I'm all about that strategy life, the foundation of a killer brand. I can whip up some basic copy magic if needed, and I've got an awesome network of designers if you need the full visual makeover. Think of me as your brand bestie, always ready with the right recommendations.
Do you offer services beyond strategy, like design or copywriting?
No two brands are alike, babe. But I do not drag things out. We'll work our butts off to get that strategy rockin' ASAP, so you can start slaying your biz goals. I would say 2-3 months. But you need to keep up with the consistency afterwards, otherwise it was all for nothing.
How long does it typically take to develop a brand strategy?
My heart sings for fellow coffee addicts and passionate cringy millennials ready to ditch the generic and embrace their unique awesomeness. If you're excited to build a brand that lights you up (and makes your competition sweat), we're gonna be BFFs.
What kind of clients do you enjoy working with most?
This is YOUR brand, baby! We're a team in this. Expect a private Voxer channel for easy communication and a branding hub on Milanote where we'll collaborate. We communicate as often as needed? Daily? Every other day? Whenever.
How involved will I be in the process?
Get ready for clients obsessing over your brand, a waitlist buzzing with leads, and a business that feels authentically YOU. We're talking about building a brand that makes you wanna shout it from the rooftops.
What kind of results can I expect from working with you?
Attract Dream Clients
Command Higher Prices
your brand will be unhinged
Become an Industry Leader
Get a brand that leaves your ideal clients shook
Build the brand everyone wants to copy
You've poured your heart into your business, but your brand screams "meh" more than "must-have." You're ready to ditch the generic templates, the cringey hustle, and the feeling that your competition could run circles around you. Imagine waking up to a DM slide full of dream clients begging to work with YOU. That's the power of a killer brand. Let's make you the most buzzed-about brand in your niche, the one everyone's talking about (and secretly wishing they could be).
