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Why Timeless Design Can Hurt Your Brand

Timeless design can hurt your brand. I’m here to share some crusial tips before you start your branding project.

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You Thought You Knew What Branding Is

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We need to talk—half the branding advice out there is just people yelling about fonts and color palettes like that’s the whole story. A strong brand isn’t just aesthetics; it’s an entire experience that makes people need what you offer. Lucky for you, this branding blog exists to make that clear—minus the confusing marketing-speak, plus some actual strategy.

If Branding Feels Confusing, That’s Because Most People Explain It Badly

Ever feel like your brand is just vibes and hope? Let’s fix that. Download my Brand Identity Questionnaire—a magical doc that forces you (gently) to actually figure out who you are, who you serve, and why people should care. Because guessing isn’t a strategy.

Your Brand Identity Crisis Ends Here.

coming soon!

Who’s Behind This Blog? Oh Right, Me.

You’ve been bingeing my blog posts, and now you’re wondering, who is this delightful branding nerd with too many opinions? Howdy, I’m a creative brand strategist who helps businesses go from “eh, good enough” to bold, clear, and impossible to ignore. If your brand still feels like it’s going through an identity crisis, don’t worry—that’s my specialty.


Howdy—I'm Jasmine!

You Can Read Forever, But at Some Point… You Gotta Do the Thing.

You’ve gathered the knowledge. You’ve realized your brand might need some help. So… what now? You can keep reading, or you can actually take action. Let’s build a brand that feels right, sounds right, and actually attracts the right people.


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Your brand shouldn’t feel like a placeholder. With strategic branding that actually makes people care and a personalized brand that fits like it was made for you (because it was), you’ll finally have a brand that works harder than you do.

Bless Your Heckin’ Brand—Or at Least Your Inbox.

Brand strategy? Sure. Mild roasts? Probably. The occasional existential crisis? Absolutely. My Tuesday emails are like a branding intervention wrapped in memes and iced coffee-fueled wisdom. Subscribe now, regret nothing.

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follow us!

This blank space brought to you by my creative indecision. :)

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meet the iced coffee fueled cringy millennial who wonders why is she anxious

meet the moose

follow us!

*

This blank space brought to you by my creative indecision. :)

Footnote

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