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Brand signature is the difference between seen and desired

A brand signature is what sets your business apart—like Louboutin’s red soles or Tiffany’s blue box. Discover how to create a signature that turns recognition into obsession.

Brand Strategy, Business

Close-up of Oatly’s original blue oat milk carton featuring bold, minimalist branding and creative text design | Moose Anchors

An Example of Brand Strategy That Made Oats the Main Character

Brand Strategy, Case Studies

Person writing brand strategy notes on a piece of paper, showing the foundation of business planning.

Brand Strategy vs Marketing Strategy

Brand Strategy, Business

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Fueled by Iced Coffee & Branding everything (Don't Ask Me to Parallel Park... Ever)

Meet Jasmine, Your Brand's ride or die

Building a brand that makes you proud, and makes waves, takes more than hustle. It takes strategy, clarity, and a whole lot of coffee. That’s where I come in. I’m here to take the overwhelm off your plate and turn your vision into a brand that stops scrolling, turns heads, and gets people talking. No templates, no fluff, just bold, strategic branding designed to get you noticed, loved, and paid. Let’s create something unforgettable together.


Do you want a brand that fuels your soul and your bank account? Let's do it!

It’s Time to Create a Brand That Feels Like You

Struggling to make your brand stand out when you know it should be the one? Let’s change that. I’m here to craft a brand identity that demands attention, connects on a soul deep level, and makes your competition spiral. No more blending in or chasing trends—it’s time to create a brand that’s bold, authentic, and totally magnetic. Let’s build the kind of business that gets noticed, loved, and talked about (because adulting’s more fun with a brand that slays).


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MOOSE  ANCHORS

Come find me on Instagram

Tired of the same old branding spiel? You know, all that fluff about ‘authenticity’ and ‘visibility’? Snooze. If you’re over blending in and ready for a brand that turns heads, drives real growth, and makes people obsessed (in a good way), you’re in the right place. Let’s skip the boring and build something unforgettable.

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Join in the every Tuesda-ily newsletter "I Can't Even... Iced Coffee Fueled Rants." It's all about brand strategy chaos with a side of iced coffee. Because sometimes, you just "can't even."

Moose  anchors

brand strategy & design

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meet the iced coffee fueled cringy millennial who wonders why is she anxious

Ready to ditch that "hoping someone will notice me" energy? Imagine a brand with major clout and a waitlist of dream clients hitting you up, ready to invest. That's the power of an iced coffee-fueled strategy and a reputation that speaks for itself.